Some time ago, we started a conversation on Digitalization in fashion...and we established that Digitalization would have a starring role in fashion's future, this is no longer far fetched. 

At present, 85 percent of fashion professionals now work from home and this new working culture relies on digital platforms for effectiveness. From instant messaging and emails to video calls, and with a doubled increase in slack users as well as an increase in Zoom shares, we have seen digital platforms being utilized as virtual workspaces.

As a result of the pandemic, we have seen brands relying less on influencer strategy, Fashion brands are now making use of the best thing they can think of; Social Media, aside from being cheap, this method ensures that marketing and merchandising will be direct. 

Most recent is the announcement by The British Fashion Council that the next London Fashion Week will be a digital event combining men's and women's wear. BFC chief executive Caroline Rush in a statement said in a statement, " by creating a cultural platform, we are adopting a digital innovation to best fit our needs today and something to build on as a global showcase for the future. Designers will be able to share their stories and for those that have them, their collections will reach a wider global community"

This online event will be made up of interviews, podcasts, designer diaries, webinars, and digital showrooms. 

In the past, Digitalization seemed like a trendy thing to do at the time, but the pandemic has sent a Shockwave throughout the fashion industry forcing the industry to dispense age-long practices and adopt new ones to stay afloat.

In order to take advantage of Digitalization during these times...

•  One essential step is to choose the right channel from all available options in order to remain operational and succeed. 

• Then we have to familiarize ourselves with certain features to have a proper understanding of these digitized channels. 

• Another way is to Examine your current marketing plan and see how you can more dynamically and strategically use digital tactics. 

Whichever tactics you use, don't forget to analyze your results. You want to make sure your content is resonating with your target audience and that you can reassess your next steps.

As the world continues to combat and adjust with the spread of the COVID-9 pandemic, we believe dressing up can help influence your mood whether by just staying home or having virtual meetings.

It can be tempting to fall into a uniform of sweatpants and pajamas while working from home all day but while there is something to be said about relaxing your style when you don't need to adhere to an office dress code, it also feels good to dress up to maintain a sense of normalcy.

To help navigate you achieve that sense of normalcy, below are five outlined dress-up tips to inspire productivity.

• Dress for your mood: The act of dressing up each morning into how you feel can help you feel more put together for the day. And figuring out your ideal work from style is all about balance and establishing a regular routine.

• Dress for comfort: Naturally, we all love to feel comfortable, and opting for looks that combine fashion with function can help set the tone for the day. A business-casual look will keep you feeling productive for the day. For a simple yet put-together look, throw on a jumpsuit with a blazer or pair with your favorite jeans and T-shirt.

• Dress to experiment: Since you don't have to worry about dress codes while working from home, this is the perfect time to try on looks with transitional outfits. More time to shop your own closet and test-drive creative combos. Rediscover that vintage dress or figure out how to style that blouse with tags still on.

• Dress cozy and casual: Taking a few days to stay cozy and casual can enhance our mental health, especially during these stressful times. Wearing our favorite sweats can help you feel incredibly relaxed and put you in the perfect serene mood to get a ton of work done.

• Dress to create boundaries: While the lines between work and home are blurring, dressing in work-wear outfits during office hours can help create a boundary between your work and personal life. We have to recognize that in order to maintain a professional attitude.

For a trend to become social, it means it has become so relevant not only for the socialites or influencers but to the masses. A social trend is something that we didn't think would last but eventually became widely liked and did not fade away. 

Below are Vanestyle's Select of Fashion Trends that have staples.

• The Boyfriend Jeans

Easy to dress up or down, boyfriend jeans are a worthy match for your favorite tops and shoes. Choose from classic high-waisted styles in baggy silhouettes for that casual T-shirt and denim combo, or switch things up with distressed finishes and ripped knees to keep it relaxed and laid back.

• Fanny Packs

Get to where you're going with the style and function of a fanny pack. Perfect for outdoor activities such as hiking and traveling, Fanny Packs are a great accessory for when you only need to carry the bare minimum without the hassle of big and bulky bags. They are designed with a small and convenient shape that makes them easy to carry when you are on the move, with the added security of storing all of your belongings close to your body to avoid theft and pickpocketing.

• Sneakers

Comfortable and chic, everyone knows sneakers are a win-win. With styles to suit everyone, they can be paired with everything from pretty dresses to casual sweats.

From our previous post on Fun Fashion Ideas for the isolation period, here is 'IDEA TWO'

Wardrobes are notoriously difficult to keep organized and can prove to be a headache. However, with the right tips and practice, you can have a visually appealing wardrobe in no time.

So, in the spirit of keeping busy during the 'stay at home' period; We have decided to share with you three well thought out ways to arrange your wardrobe.

These methods require minimal effort and have proven to be very efficient...

• Put your black and white clothes in a section and place your other clothes in another.

• Section your clothes in prints and patterns. Start with muted patterns followed by bright patterns, or place your stripes and checks first followed by floral prints then your glamorous animal prints. 

• Section your clothes into hues. Start from the lightest colors all the way to the darkest colors. 

PS... If necessary, you can purchase organizational tools such as wall hooks and dividers to keep your wardrobe neat and tidy.